Ep #6 Why Sugar Cravings Are So Strong
Do you crave sugary foods like candy, cereals and pumpkin-spice lattes even though they are making you sick? As discussed in previous podcasts, our primitive brain encourages us to eat by releasing feel-good neurotransmitters, such as dopamine. Highly processed foods that concentrate nutrients cause an exaggerated dopamine release, which makes us overemphasize the importance of these foods. This is especially true when we consume sugar. During this podcast, Dr. Vaughn discusses how our brains learn to crave certain foods and how food manufacturers use research to exploit this biology.